NICOLET ADVISORY SERVICES, LLC Q1 2025 Filing
Filed May 8, 2025
Portfolio Value
$1.0T
Holdings
380
Report Date
Q1 2025
Filing Type
13F-HR
All Holdings (380 positions)
| # | Stock | Shares | Value | % Portfolio | Type |
|---|---|---|---|---|---|
| 1 | SPYVSPDR SER TR | 2,978,491 | $140.2B | 13.91% | |
| 2 | SPYGSPDR SER TR | 1,479,625 | $113.8B | 11.28% | |
| 3 | BRK/BBERKSHIRE HATHAWAY INC DEL | 61,230 | $31.6B | 3.13% | |
| 4 | ITOTISHARES TR | 270,954 | $30.9B | 3.07% | |
| 5 | AAPLAPPLE INC | 159,099 | $30.3B | 3.01% | |
| 6 | VTEBVANGUARD MUN BD FDS | 557,911 | $27.1B | 2.68% | |
| 7 | AVEMAMERICAN CENTY ETF TR | 459,655 | $25.7B | 2.55% | |
| 8 | VEAVANGUARD TAX-MANAGED FDS | 511,212 | $24.6B | 2.44% | |
| 9 | FBNDFIDELITY MERRIMACK STR TR | 534,229 | $23.9B | 2.37% | |
| 10 | VOVANGUARD INDEX FDS | 93,855 | $22.5B | 2.23% | |
| 11 | PGPROCTER AND GAMBLE CO | 131,332 | $21.5B | 2.13% | |
| 12 | MSFTMICROSOFT CORP | 48,480 | $18.5B | 1.83% | |
| 13 | BNDVANGUARD BD INDEX FDS | 239,321 | $17.3B | 1.71% | |
| 14 | UITBVICTORY PORTFOLIOS II | 345,073 | $15.9B | 1.58% | |
| 15 | JPMJPMORGAN CHASE & CO. | 65,070 | $14.8B | 1.47% | |
| 16 | WECWEC ENERGY GROUP INC | 128,526 | $13.6B | 1.35% | |
| 17 | JPMJPMORGAN CHASE FINL CO LLC | 460,899 | $12.9B | 1.28% | |
| 18 | AVREAMERICAN CENTY ETF TR | 304,330 | $12.3B | 1.22% | |
| 19 | VOOVANGUARD INDEX FDS | 25,089 | $12.1B | 1.20% | |
| 20 | VGSHVANGUARD SCOTTSDALE FDS | 191,260 | $11.2B | 1.11% | |
| 21 | MUBISHARES TR | 100,299 | $10.3B | 1.02% | |
| 22 | NVDANVIDIA CORPORATION | 92,443 | $9.9B | 0.99% | |
| 23 | AMZNAMAZON COM INC | 53,116 | $9.6B | 0.95% | |
| 24 | IVVISHARES TR | 18,050 | $9.5B | 0.94% | |
| 25 | YLDPRINCIPAL EXCHANGE TRADED FD | 512,621 | $9.4B | 0.94% | |
| 26 | AMLPALPS ETF TR | 198,683 | $9.1B | 0.90% | |
| 27 | VBVANGUARD INDEX FDS | 42,439 | $8.6B | 0.85% | |
| 28 | VTVVANGUARD INDEX FDS | 46,388 | $7.4B | 0.73% | |
| 29 | BFCBANK FIRST CORP | 72,827 | $7.2B | 0.72% | |
| 30 | SUBISHARES TR | 68,201 | $7.2B | 0.71% | |
| 31 | HDHOME DEPOT INC | 20,251 | $7.2B | 0.71% | |
| 32 | GOOGLALPHABET INC | 44,502 | $6.8B | 0.67% | |
| 33 | KOCOCA COLA CO | 92,098 | $6.5B | 0.65% | |
| 34 | VUGVANGUARD INDEX FDS | 18,339 | $6.5B | 0.64% | |
| 35 | PEPPEPSICO INC | 42,990 | $6.2B | 0.61% | |
| 36 | SPYSPDR S&P 500 ETF TR | 11,642 | $6.1B | 0.61% | |
| 37 | METAMETA PLATFORMS INC | 9,454 | $5.2B | 0.51% | |
| 38 | ABTABBOTT LABS | 35,160 | $4.4B | 0.43% | |
| 39 | WMTWALMART INC | 47,583 | $4.3B | 0.43% | |
| 40 | IGFISHARES TR | 76,143 | $4.0B | 0.40% | |
| 41 | OSKOSHKOSH CORP | 44,253 | $3.7B | 0.37% | |
| 42 | XOMEXXON MOBIL CORP | 36,027 | $3.6B | 0.36% | |
| 43 | DFACDIMENSIONAL ETF TRUST | 115,173 | $3.5B | 0.35% | |
| 44 | COSTCOSTCO WHSL CORP NEW | 3,598 | $3.5B | 0.34% | |
| 45 | GOOGALPHABET INC | 21,969 | $3.4B | 0.34% | |
| 46 | GUNRFLEXSHARES TR | 94,137 | $3.3B | 0.33% | |
| 47 | TJXTJX COS INC NEW | 24,960 | $3.2B | 0.32% | |
| 48 | ETNEATON CORP PLC | 11,652 | $3.2B | 0.31% | |
| 49 | UNHUNITEDHEALTH GROUP INC | 5,234 | $3.1B | 0.31% | |
| 50 | MDYSPDR S&P MIDCAP 400 ETF TR | 5,794 | $2.8B | 0.28% | |
| 51 | LLYELI LILLY & CO | 3,814 | $2.7B | 0.27% | |
| 52 | VGITVANGUARD SCOTTSDALE FDS | 41,399 | $2.4B | 0.24% | |
| 53 | MAMASTERCARD INCORPORATED | 4,874 | $2.4B | 0.24% | |
| 54 | SPDWSPDR INDEX SHS FDS | 70,095 | $2.4B | 0.24% | |
| 55 | MCDMCDONALDS CORP | 7,611 | $2.3B | 0.23% | |
| 56 | TSLATESLA INC | 8,657 | $2.2B | 0.22% | |
| 57 | ORCLORACLE CORP | 16,168 | $2.2B | 0.21% | |
| 58 | WFCWELLS FARGO CO NEW | 33,939 | $2.1B | 0.21% | |
| 59 | VIGVANGUARD SPECIALIZED FUNDS | 11,506 | $2.1B | 0.21% | |
| 60 | 4I1PHILIP MORRIS INTL INC | 13,733 | $2.1B | 0.21% | |
| 61 | HONHONEYWELL INTL INC | 10,588 | $2.0B | 0.20% | |
| 62 | AVGOBROADCOM INC | 11,857 | $2.0B | 0.20% | |
| 63 | ABBVABBVIE INC | 11,570 | $2.0B | 0.20% | |
| 64 | JNJJOHNSON & JOHNSON | 13,214 | $2.0B | 0.19% | |
| 65 | VVISA INC | 5,915 | $1.9B | 0.19% | |
| 66 | ASBASSOCIATED BANC CORP | 98,302 | $1.9B | 0.19% | |
| 67 | SPSMSPDR SER TR | 50,298 | $1.9B | 0.18% | |
| 68 | TRVTRAVELERS COMPANIES INC | 7,405 | $1.8B | 0.18% | |
| 69 | IBMINTERNATIONAL BUSINESS MACHS | 7,666 | $1.8B | 0.17% | |
| 70 | BABOEING CO | 10,888 | $1.7B | 0.17% | |
| 71 | IWFISHARES TR | 4,803 | $1.7B | 0.16% | |
| 72 | SCHWSCHWAB CHARLES CORP | 21,958 | $1.6B | 0.16% | |
| 73 | SPMDSPDR SER TR | 33,498 | $1.6B | 0.16% | |
| 74 | BXBLACKSTONE INC | 12,075 | $1.5B | 0.15% | |
| 75 | RTXRTX CORPORATION | 12,079 | $1.5B | 0.15% | |
| 76 | PGRPROGRESSIVE CORP | 5,610 | $1.5B | 0.15% | |
| 77 | TFISPDR SER TR | 34,590 | $1.5B | 0.15% | |
| 78 | IWBISHARES TR | 5,172 | $1.5B | 0.15% | |
| 79 | DISDISNEY WALT CO | 17,116 | $1.5B | 0.14% | |
| 80 | SCZISHARES TR | 23,638 | $1.4B | 0.14% | |
| 81 | CRMSALESFORCE INC | 5,621 | $1.4B | 0.14% | |
| 82 | FISVFISERV INC | 6,882 | $1.4B | 0.14% | |
| 83 | DEDEERE & CO | 3,153 | $1.4B | 0.14% | |
| 84 | SPTMSPDR SER TR | 21,930 | $1.4B | 0.14% | |
| 85 | NFLXNETFLIX INC | 1,515 | $1.4B | 0.14% | |
| 86 | CVXCHEVRON CORP NEW | 10,147 | $1.4B | 0.14% | |
| 87 | CSCOCISCO SYS INC | 22,791 | $1.3B | 0.13% | |
| 88 | BBAGJ P MORGAN EXCHANGE TRADED F | 28,111 | $1.3B | 0.13% | |
| 89 | CPRTCOPART INC | 21,111 | $1.2B | 0.12% | |
| 90 | AXONAXON ENTERPRISE INC | 2,222 | $1.2B | 0.12% | |
| 91 | MGKVANGUARD WORLD FD | 4,130 | $1.2B | 0.12% | |
| 92 | AMTAMERICAN TOWER CORP NEW | 5,832 | $1.2B | 0.12% | |
| 93 | GDGENERAL DYNAMICS CORP | 4,457 | $1.2B | 0.12% | |
| 94 | BACBANK AMERICA CORP | 31,586 | $1.1B | 0.11% | |
| 95 | CATCATERPILLAR INC | 3,886 | $1.1B | 0.11% | |
| 96 | VOTVANGUARD INDEX FDS | 4,822 | $1.1B | 0.11% | |
| 97 | KMBKIMBERLY-CLARK CORP | 8,030 | $1.1B | 0.11% | |
| 98 | VTIVANGUARD INDEX FDS | 4,267 | $1.1B | 0.11% | |
| 99 | MDLZMONDELEZ INTL INC | 16,488 | $1.1B | 0.11% | |
| 100 | TAT&T INC | 40,985 | $1.1B | 0.11% |
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