First Heartland Consultants, Inc. Q4 2017 Filing

Filed February 26, 2018

Portfolio Value

$332.4B

Holdings

269

Report Date

Q4 2017

Filing Type

13F-HR

All Holdings (269 positions)

#	Stock	Shares	Value	% Portfolio
1	DONSPDR DOW JONES INDL AVRG ETF	51,091	$12.6B	3.80%
2	IEFISHARES	96,875	$10.2B	3.08%
3	AAPLAPPLE INC	51,273	$8.7B	2.61%
4	EFAISHARES	99,476	$7.0B	2.10%
5	EEMISHARES	144,586	$6.8B	2.05%
6	SHYISHARES	79,124	$6.6B	2.00%
7	—POWERSHARES QQQ TR	41,396	$6.4B	1.94%
8	IVWISHARES	38,045	$5.8B	1.75%
9	VIGVANGUARD SPECIALIZED PORTFOL	56,536	$5.8B	1.74%
10	IWMISHARES	36,903	$5.6B	1.69%
11	QTECFIRST TR NASDAQ100 TECH INDE	73,705	$5.3B	1.60%
12	USMVISHARES TR	97,351	$5.1B	1.55%
13	SPYSPDR S&P 500 ETF TR	17,972	$4.8B	1.44%
14	—RYDEX ETF TRUST	42,087	$4.3B	1.28%
15	BRK/BBERKSHIRE HATHAWAY INC DEL	21,127	$4.2B	1.26%
16	IVEISHARES	34,904	$4.0B	1.20%
17	MGVVANGUARD WORLD FD	51,309	$3.9B	1.18%
18	AMLPUSDALPS ETF TR	351,827	$3.8B	1.14%
19	—POWERSHARES ETF TR II	87,767	$3.7B	1.12%
20	SH1USDPROSHARES TR	120,810	$3.6B	1.10%
21	EFAVISHARES TR	47,163	$3.4B	1.04%
22	MOALTRIA GROUP INC	47,692	$3.4B	1.02%
23	FAIFIRST TR EXCHANGE TRADED FD	119,417	$3.3B	0.99%
24	PFFISHARES	83,468	$3.2B	0.96%
25	FDNFIRST TR EXCHANGE TRADED FD	28,811	$3.2B	0.95%
26	AORISHARES	69,487	$3.1B	0.94%
27	—POWERSHARES ETF TRUST	170,689	$3.0B	0.91%
28	IYY*ISHARES TR	22,552	$3.0B	0.91%
29	IJSISHARES	18,749	$2.9B	0.87%
30	FTSLFIRST TR EXCHANGE TRADED FD	59,037	$2.8B	0.85%
31	SPSMSPDR SER TR	92,558	$2.8B	0.84%
32	VTIVANGUARD INDEX FDS	20,108	$2.8B	0.83%
33	IVVISHARES	10,218	$2.7B	0.83%
34	IJTISHARES	15,489	$2.6B	0.79%
35	BNDVANGUARD BD INDEX FD INC	31,467	$2.6B	0.77%
36	EEMVISHARES	40,541	$2.5B	0.74%
37	RDVYFIRST TR EXCHANGE TRADED FD	78,552	$2.3B	0.71%
38	AMZNAMAZON COM INC	1,979	$2.3B	0.70%
39	VTVVANGUARD INDEX FDS	21,155	$2.2B	0.68%
40	VEAVANGUARD TAX MANAGED INTL FD	49,903	$2.2B	0.67%
41	IJRISHARES	28,847	$2.2B	0.67%
42	FTXOFIRST TR EXCHANGE TRADED FD	74,517	$2.2B	0.66%
43	BABOEING CO	7,409	$2.2B	0.66%
44	LMBSFIRST TR EXCHANGE TRADED FD	42,057	$2.2B	0.65%
45	EZUISHARES	49,155	$2.1B	0.64%
46	AGGISHARES	18,987	$2.1B	0.62%
47	VUGVANGUARD INDEX FDS	14,604	$2.1B	0.62%
48	—POWERSHARES ETF TRUST II	99,138	$2.0B	0.61%
49	TAT&T INC	52,387	$2.0B	0.61%
50	—POWERSHARES ETF TRUST II	72,192	$2.0B	0.60%
51	VBRVANGUARD INDEX FDS	14,269	$1.9B	0.57%
52	BSVVANGUARD BD INDEX FD INC	23,936	$1.9B	0.57%
53	GQ9SPDR GOLD TRUST	15,304	$1.9B	0.57%
54	JNJJOHNSON & JOHNSON	13,536	$1.9B	0.57%
55	TIPISHARES	16,514	$1.9B	0.57%
56	XOMEXXON MOBIL CORP	22,478	$1.9B	0.57%
57	XLYSELECT SECTOR SPDR TR	18,793	$1.9B	0.56%
58	BNDXVANGUARD CHARLOTTE DDS	33,351	$1.8B	0.55%
59	VYMVANGUARD WHITEHALL FDS INC	20,769	$1.8B	0.53%
60	TEITEMPLETON EMERG MKTS INCOME	158,850	$1.8B	0.53%
61	QQEWFIRST TR NAS100 EQ WEIGHTED	30,117	$1.7B	0.53%
62	FXOFIRST TR EXCHANGE TRADED FD	54,599	$1.7B	0.51%
63	METAFACEBOOK INC	9,292	$1.6B	0.49%
64	VSSVANGUARD INTL EQUITY INDEX F	13,678	$1.6B	0.49%
65	LQDISHARES	13,150	$1.6B	0.48%
66	—SPECTRA ENERGY PARTNERS LP	38,205	$1.5B	0.45%
67	BABAALIBABA GROUP HLDG LTD	8,543	$1.5B	0.44%
68	PGPROCTER & GAMBLE CO	15,899	$1.5B	0.44%
69	IYLDISHARES TR	56,311	$1.5B	0.44%
70	FDTFIRST TR EXCH TRD ALPHA FD I	23,114	$1.4B	0.43%
71	WECWEC ENERGY GROUP INC	20,996	$1.4B	0.42%
72	HN9HANESBRANDS INC	65,310	$1.4B	0.41%
73	IYMISHARES TR	13,109	$1.3B	0.40%
74	VBVANGUARD INDEX FDS	8,946	$1.3B	0.40%
75	SPTSSPDR SER TR	43,689	$1.3B	0.39%
76	IJKISHARES	5,746	$1.2B	0.37%
77	MCKMCKESSON CORP	7,539	$1.2B	0.35%
78	TLTISHARES	9,152	$1.2B	0.35%
79	MSFTMICROSOFT CORP	13,224	$1.1B	0.34%
80	—ALLERGAN PLC	6,771	$1.1B	0.33%
81	SPXLDIREXION SHS ETF TR	24,866	$1.1B	0.33%
82	MDYSPDR S&P MIDCAP 400 ETF TR	3,183	$1.1B	0.33%
83	ACWVISHARES	12,485	$1.1B	0.32%
84	DALDELTA AIR LINES INC DEL	18,592	$1.0B	0.31%
85	GOOGALPHABET INC	969	$1.0B	0.31%
86	VVISA INC	8,637	$985.0M	0.30%
87	BIVVANGUARD BD INDEX FD INC	11,601	$973.0M	0.29%
88	SLYGSPDR SERIES TRUST	4,222	$960.0M	0.29%
89	ITOTISHARES TR	15,676	$958.0M	0.29%
90	WMTWAL-MART STORES INC	9,506	$939.0M	0.28%
91	LUVSOUTHWEST AIRLS CO	14,108	$923.0M	0.28%
92	BACBANK OF AMERICA	30,699	$906.0M	0.27%
93	IWYISHARES	12,321	$901.0M	0.27%
94	BLVVANGUARD BD INDEX FD INC	9,351	$889.0M	0.27%
95	IJHISHARES	4,685	$889.0M	0.27%
96	VNQVANGUARD INDEX FDS	10,697	$888.0M	0.27%
97	VOOVANGUARD INDEX FDS	3,473	$852.0M	0.26%
98	BACVERIZON	16,039	$849.0M	0.26%
99	VMBSVANGUARD SCOTTSDALE FDS	16,064	$842.0M	0.25%
100	IBBISHARES TR	7,884	$842.0M	0.25%

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