First Heartland Consultants, Inc. Q2 2020 Filing

Filed July 16, 2020

Portfolio Value

$507.1B

Holdings

283

Report Date

Q2 2020

Filing Type

13F-HR

All Holdings (283 positions)

#	Stock	Shares	Value	% Portfolio
1	SPYGSPDR SERIES TRUST	688,271	$30.9B	6.10%
2	SPTLSPDR SERIES TRUST	442,746	$20.8B	4.10%
3	FTCSFIRST TR EXCHANGE TRADED FD	300,806	$17.6B	3.47%
4	SPYMSPDR SERIES TRUST	395,762	$14.3B	2.83%
5	NDQINVESCO QQQ TR	55,486	$13.7B	2.71%
6	FIXDFIRST TR EXCHNG TRADED FD VI	222,197	$12.2B	2.40%
7	JSMDJANUS DETROIT STR TR	239,391	$11.4B	2.25%
8	FDGAMERICAN CENTY ETF TR	207,768	$11.4B	2.25%
9	XMMOINVESCO EXCHANGE TRADED FD T	189,258	$11.2B	2.21%
10	AAPLAPPLE INC	30,233	$11.0B	2.18%
11	SPTSSPDR SER TR	322,038	$9.9B	1.95%
12	FVDFIRST TR VALUE LINE DIVID IN	311,251	$9.4B	1.86%
13	FDNFIRST TR EXCHANGE TRADED FD	52,880	$9.0B	1.78%
14	BONDPIMCO ETF TR	75,966	$8.5B	1.67%
15	SPABSPDR SER TR	237,847	$7.3B	1.45%
16	JSMLJANUS DETROIT STR TR	158,677	$7.3B	1.44%
17	SPIBSPDR SER TR	194,658	$7.1B	1.40%
18	AMZNAMAZON COM INC	2,573	$7.1B	1.40%
19	FTSDFRANKLIN ETF TR	71,202	$6.8B	1.35%
20	DFEBFIRST TR EXCHNG TRADED FD VI	218,803	$6.5B	1.29%
21	FMBFIRST TR EXCHANGE TRADED FD I	113,414	$6.2B	1.23%
22	LMBSFIRST TR EXCHANGE TRADED FD	108,160	$5.6B	1.10%
23	VUGVANGUARD INDEX FDS	26,915	$5.4B	1.07%
24	FNYFIRST TR EXCHANGE-TRADED ALP	113,612	$5.4B	1.07%
25	VEAVANGUARD TAX MANAGED INTL FD	139,032	$5.4B	1.06%
26	IVWISHARES	24,264	$5.0B	0.99%
27	QWLDSPDR INDEX SHS FDS	60,933	$4.8B	0.95%
28	BNDXVANGUARD CHARLOTTE DDS	79,797	$4.6B	0.91%
29	SPYSPDR S&P 500 ETF TR	14,608	$4.5B	0.89%
30	IVVISHARES	14,348	$4.4B	0.88%
31	BSVVANGUARD BD INDEX FD INC	52,094	$4.3B	0.85%
32	VTVVANGUARD INDEX FDS	41,332	$4.1B	0.81%
33	MDYGSPDR SERIES TRUST	72,693	$3.9B	0.77%
34	USMVISHARES TR	64,120	$3.9B	0.77%
35	XSOEWISDOMTREE TR	119,383	$3.6B	0.70%
36	SPGPINVESCO EXCHANGE TRADED FD T	64,899	$3.6B	0.70%
37	FAIFIRST TR EXCHANGE TRADED FD	109,167	$3.5B	0.69%
38	XLYSELECT SECTOR SPDR TR	27,016	$3.5B	0.68%
39	FTSMFIRST TR EXCHANGE TRADED FD	57,469	$3.4B	0.68%
40	BRK/BBERKSHIRE HATHAWAY INC DEL	18,768	$3.4B	0.66%
41	VIGVANGUARD SPECIALIZED PORTFOL	27,544	$3.2B	0.64%
42	RSPUINVESCO EXCHANGE TRADED FD T	35,118	$3.2B	0.63%
43	XFEBFIRST TR EXCHANGE-TRADED FD	165,776	$3.1B	0.60%
44	PPAINVESCO EXCHANGE TRADED FD T	54,157	$3.0B	0.59%
45	IVEISHARES	26,836	$2.9B	0.57%
46	FBTFIRST TR EXCHANGE TRADED FD	16,865	$2.8B	0.56%
47	QTECFIRST TR NASDAQ100 TECH INDE	25,905	$2.8B	0.56%
48	QHYWISDOMTREE TR	54,453	$2.7B	0.52%
49	MSFTMICROSOFT CORP	13,008	$2.6B	0.52%
50	SLYGSPDR SERIES TRUST	45,509	$2.6B	0.51%
51	FTSLFIRST TR EXCHANGE TRADED FD	57,132	$2.6B	0.51%
52	BNDVANGUARD BD INDEX FD INC	28,040	$2.5B	0.49%
53	BLVVANGUARD BD INDEX FD INC	21,659	$2.4B	0.48%
54	FXLFIRST TR EXCHANGE TRADED FD	27,573	$2.3B	0.45%
55	VTIVANGUARD INDEX FDS	14,657	$2.3B	0.45%
56	VMBSVANGUARD SCOTTSDALE FDS	42,191	$2.3B	0.45%
57	BIVVANGUARD BD INDEX FD INC	24,336	$2.3B	0.45%
58	AGGISHARES	19,054	$2.3B	0.44%
59	DLNWISDOMTREE TR	22,561	$2.1B	0.41%
60	PWBINVESCO EXCHANGE TRADED FD T	38,118	$2.1B	0.41%
61	HYLSFIRST TR EXCHANGE TRADED FD	44,275	$2.0B	0.40%
62	IJKISHARES	9,029	$2.0B	0.40%
63	TLTISHARES	11,788	$1.9B	0.38%
64	IYY*ISHARES TR	12,234	$1.9B	0.37%
65	VOOVANGUARD INDEX FDS	6,596	$1.9B	0.37%
66	IUSGISHARES TR	25,120	$1.8B	0.36%
67	VBVANGUARD INDEX FDS	12,052	$1.8B	0.35%
68	VWOVANGUARD INTL EQUITY INDEX F	43,908	$1.7B	0.34%
69	SKYYFIRST TR EXCHANGE TRADED FD	22,768	$1.7B	0.33%
70	RDVYFIRST TR EXCHANGE TRADED FD	54,719	$1.7B	0.33%
71	DONSPDR DOW JONES INDL AVRG ETF	6,353	$1.6B	0.32%
72	EPDENTERPRISE PROD PARTNERS L	85,163	$1.5B	0.31%
73	IYLDISHARES TR	69,244	$1.5B	0.30%
74	VVISA INC	7,897	$1.5B	0.30%
75	TAT&T INC	49,574	$1.5B	0.30%
76	SPYVSPDR SERIES TRUST	51,590	$1.5B	0.29%
77	IWVISHARES	8,289	$1.5B	0.29%
78	WQTMWISDOMTREE TR	56,195	$1.4B	0.28%
79	XMLVINVESCO EXCHANGE TRADED FD TR	33,676	$1.4B	0.27%
80	SPMDSPDR SER TR	44,119	$1.4B	0.27%
81	TDIVFIRST TR EXCHANGE TRADED FD	33,014	$1.4B	0.27%
82	IAUUSDISHARES GOLD TRUST	79,957	$1.4B	0.27%
83	BABAALIBABA GROUP HLDG LTD	6,233	$1.3B	0.27%
84	SPTMSPDR SERIES TRUST	34,844	$1.3B	0.26%
85	GOOGALPHABET INC	902	$1.3B	0.25%
86	PGPROCTER & GAMBLE CO	10,475	$1.3B	0.25%
87	SJBPROSHARES TR	59,221	$1.2B	0.24%
88	JNJJOHNSON & JOHNSON	8,797	$1.2B	0.24%
89	IJRISHARES	17,944	$1.2B	0.24%
90	RWMPROSHARES TR	33,769	$1.2B	0.24%
91	EUSAISHARES	20,491	$1.2B	0.23%
92	BACVERIZON	21,003	$1.2B	0.23%
93	AQLTISHARES TR	41,229	$1.2B	0.23%
94	WMTWAL-MART STORES INC	9,519	$1.1B	0.22%
95	NVDANVIDIA CORP	2,918	$1.1B	0.22%
96	HDHOME DEPOT INC	4,378	$1.1B	0.22%
97	LMTLOCKWOOD MARTIN CORP	2,960	$1.1B	0.21%
98	DGROISHARES TR	28,634	$1.1B	0.21%
99	IUSVISHARES TR	20,558	$1.1B	0.21%
100	VGTVANGUARD WORLD FDS	3,817	$1.1B	0.21%

Page 1 of 3Next