First Heartland Consultants, Inc. Q2 2025 Filing

Filed August 15, 2025

Portfolio Value

$1.1T

Holdings

503

Report Date

Q2 2025

Filing Type

13F-HR

All Holdings (503 positions)

#	Stock	Shares	Value	% Portfolio
1	ACIOETF SER SOLUTIONS	1,005,865	$41.6B	3.70%
2	SPYMSPDR SERIES TRUST	570,503	$41.5B	3.69%
3	NDQINVESCO QQQ TR	56,353	$31.1B	2.76%
4	IVWISHARES	258,099	$28.4B	2.53%
5	UCONFIRST TR EXCHNG TRADED FD VI	1,041,178	$25.9B	2.30%
6	SPYSPDR S&P 500 ETF TR	41,581	$25.7B	2.29%
7	DRSKETF SER SOLUTIONS	867,479	$24.9B	2.22%
8	RDVYFIRST TR EXCHANGE TRADED FD	364,470	$22.9B	2.03%
9	OSCVETF SER SOLUTIONS	622,514	$22.5B	2.00%
10	SPDWSPDR INDEX SHS FDS	549,128	$22.2B	1.98%
11	BSVVANGUARD BD INDEX FD INC	278,231	$21.7B	1.93%
12	SPYGSPDR SERIES TRUST	212,144	$20.2B	1.80%
13	PYLDPIMCO ETF TR	714,933	$19.0B	1.69%
14	SPYVSPDR SER TR	350,380	$18.3B	1.63%
15	MINTPIMCO ETF TR	155,416	$15.6B	1.39%
16	FRDMEA SERIES TRUST	362,182	$14.6B	1.30%
17	VUGVANGUARD INDEX FDS	31,688	$13.9B	1.24%
18	NVDANVIDIA CORP	81,604	$12.9B	1.15%
19	VOOVANGUARD INDEX FDS	21,855	$12.4B	1.10%
20	QCAPFIRST TR EXCHANGE TRAD FD VI	526,566	$12.0B	1.07%
21	CGDGCAPITAL GROUP DIVIDEND VALUE	299,302	$11.8B	1.05%
22	AAPLAPPLE INC	57,487	$11.8B	1.05%
23	AMZNAMAZON COM INC	51,235	$11.2B	1.00%
24	VTVVANGUARD INDEX FDS	63,403	$11.2B	1.00%
25	GRIDFIRST TR EXCHANGE TRADED FD	77,445	$10.8B	0.96%
26	VEAVANGUARD TAX MANAGED INTL FD	186,777	$10.6B	0.95%
27	SDVYFIRST TR EXCHANGE TRADED FD	293,020	$10.3B	0.92%
28	DONSPDR DOW JONES INDL AVERAGE	22,897	$10.1B	0.90%
29	FLGVFRANKLIN TEMPLETON ETF TR	472,213	$9.7B	0.86%
30	VTIVANGUARD INDEX FDS	31,087	$9.4B	0.84%
31	FBCGFIDELITY BLUE CHIP GROWTH	191,556	$9.2B	0.82%
32	CGICCAPITAL GROUP INTERNATIONAL	317,430	$9.2B	0.82%
33	RLYSSGA ACTIVE ETF TR	311,211	$9.1B	0.81%
34	PTRBPGIM ETF TR	202,954	$8.5B	0.76%
35	BRK/BBERKSHIRE HATHAWAY INC DEL	17,405	$8.5B	0.75%
36	VIGVANGUARD SPECIALIZED PORTFOL	40,726	$8.3B	0.74%
37	BKAGBNY MELLON ETF TRUST	186,161	$7.9B	0.70%
38	BNDXVANGUARD BD INDEX	147,478	$7.3B	0.65%
39	QDECFIRST TR EXCHNG TRADED FD VI	245,529	$7.2B	0.64%
40	COWZPACER FDS TR	126,505	$7.0B	0.62%
41	MSFTMICROSOFT CORP	13,919	$6.9B	0.62%
42	VXUSVANGUARD STAR FD	97,256	$6.7B	0.60%
43	IYWISHARES TR	38,174	$6.6B	0.59%
44	FMBFIRST TR EXCHANGE TRADED FD I	129,347	$6.4B	0.57%
45	SHYISHARES TR	74,965	$6.2B	0.55%
46	ITOTISHARES TR	45,707	$6.2B	0.55%
47	EDIVSPDR INDEX SHS FDS	158,333	$6.0B	0.54%
48	BNDVANGUARD BD INDEX FD INC	77,997	$5.7B	0.51%
49	EUSAISHARES	57,480	$5.7B	0.51%
50	IVVISHARES	9,046	$5.6B	0.50%
51	LMBSFIRST TR EXCHANGE-TRADED FD	113,939	$5.6B	0.50%
52	BIVVANGUARD BD INDEX FD INC	72,568	$5.6B	0.50%
53	BUFRFIRST TR EXCHNG TRADED FD VI	176,369	$5.6B	0.50%
54	IUSGISHARES TR	36,887	$5.5B	0.49%
55	QQQMINVESCO EXCH TRADED FD TR II	24,029	$5.5B	0.49%
56	IVEISHARES	27,214	$5.3B	0.47%
57	DYNFBLACKROCK ETF TRUST	92,390	$5.0B	0.45%
58	SNOVFIRST TR EXCHNG TRADED FD VI	216,951	$5.0B	0.45%
59	VBKVANGUARD INDEX FDS	17,835	$4.9B	0.44%
60	TBILRBB FD INC	98,035	$4.9B	0.44%
61	VBVANGUARD INDEX FDS	20,327	$4.8B	0.43%
62	IUSBISHARES TR	101,388	$4.7B	0.42%
63	HTRBHARTFORD FDS EXCHANGE TRADED	130,195	$4.4B	0.39%
64	KAUGINNOVATOR ETFS TRUST	168,103	$4.2B	0.37%
65	GRNYTIDAL ETF TR	180,295	$4.1B	0.36%
66	XDECFIRST TR CBOE VEST US EQUITY ENH & MOD BUFF	103,878	$4.0B	0.36%
67	WMTWAL-MART STORES INC	41,250	$4.0B	0.36%
68	TLHISHARES TR	39,101	$4.0B	0.35%
69	IYFISHARES TR	32,205	$3.9B	0.35%
70	IWVISHARES	10,921	$3.8B	0.34%
71	SCHDSCHWAB STRATEGIC TR	140,578	$3.7B	0.33%
72	DOLWINSDOMTREE TR	61,990	$3.7B	0.33%
73	IYY*ISHARES TR	24,354	$3.7B	0.33%
74	VWOVANGUARD	72,341	$3.6B	0.32%
75	QUALISHARES TR	18,671	$3.4B	0.30%
76	BLVVANGUARD BD INDEX FDS	48,940	$3.4B	0.30%
77	EFAISHARES	38,018	$3.4B	0.30%
78	VMBSVANGUARD	72,479	$3.4B	0.30%
79	SHVISHARES TR	30,180	$3.3B	0.30%
80	KLMNINVESCO EXCH TRADED FD TR II	29,153	$3.3B	0.29%
81	METAMETA PLATFORMS INC	4,220	$3.1B	0.28%
82	FTSMFIRST TR EXCHANGE TRADED FD	49,724	$3.0B	0.26%
83	LLYLILLY ELI & CO	3,814	$3.0B	0.26%
84	USMVISHARES TR	30,850	$2.9B	0.26%
85	DNPDNP SELECT INCOME FD INC	294,246	$2.9B	0.26%
86	NOCTINNOVATOR ETFS TRUST	52,412	$2.9B	0.25%
87	RSDEFIRST TR EXCHNG TRADED FD VI	134,234	$2.8B	0.25%
88	JAVAJP MORGAN EXCHANGE TRADED F	42,523	$2.8B	0.25%
89	FBTCFIDELITY WISE ORIGIN BITCOIN	29,457	$2.8B	0.25%
90	FMDEFIDELITY COVINGTON TRUST	79,452	$2.7B	0.24%
91	EFVISHARES TR	45,490	$2.7B	0.24%
92	JPMJP MORGAN CHASE & CO	9,303	$2.7B	0.24%
93	MTUMISHARES TR	11,136	$2.7B	0.24%
94	QTECFIRST TR NASDAQ 100 TECH IND	12,555	$2.7B	0.24%
95	CIBRFIRST TR EXCHANGE TRADED FD	35,075	$2.7B	0.24%
96	FAIFIRST TR EXCHANGE TRADED FD	43,110	$2.6B	0.23%
97	OEFISHARES TR	8,308	$2.5B	0.22%
98	AIRRFIRST TR EXCHANGE-TRADED FD	30,614	$2.5B	0.22%
99	VVISA INC	6,851	$2.4B	0.22%
100	FEZSPDR INDEX SHS FDS	40,522	$2.4B	0.22%

Page 1 of 6Next